BTS‘s Jimin ranked first in the idol individual brand reputation big data analysis for January. BLACKPINK‘s Jennie and IVE’s Jang Wonyoung followed behind. The Korea Corporate Reputation Research Institute extracted 160,367,806 pieces of brand big data from 1,730 idols’ individual brands collected between December 22, 2025, and January 22, 2026, to analyze idol individual brand…

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