NewKin, a new type of idol project, have connected with the world for the first time on September 11, trough their first project single [LOG IN: ERROR] .
Newkin was created to break away from the existing K-POP trainee incubation system and the production structure where planners and artists are separated, and instead allows artists to become both planners and producers of the project .
In particular, the compilation format, centered around the host Prin and featuring new members in every album, breaks the mold of existing K-pop and maximizes artist-centered expandability .
NewKin's first project, [LOG IN: ERROR], expands this identity into the 'Webcore' worldview. The Webcore world depicted by NewKin is not significantly different from reality. It is a world where things that are bright and beautiful, positive, and considered 'normal' operate as the natural standards.
In this world, the system defines the members' differences as 'errors' and attempts to format them as normal data. In the process, the members realize that they and the world are out of sync and must choose whether to erase themselves or accept themselves as they are, even if they remain as errors .
The title track 'Echo' has lyrics that build an extended metaphor comparing identity/emotional confusion to a glitching simulation or digital world. Words like "coded dreams," "error sign on the screen," "glitch in design," and "out-of-sync" frame the narrator's inner disorientation as a malfunction in a virtual system.
Newkin conveys the comfort that comes from sharing the same music and staying by each other's side while acknowledging their differences, rather than completely understanding one another or becoming the same.
Newkin stated,
“The first project [LOG IN: ERROR] is just the starting point for Newkin,” adding, “Going forward, we will create new connections and stories with each project and build relationships with fans in a way different from existing idols. ”
Follow NewKin
Instagram instagram.com/newkin.official
X x.com/newkin.official
TIKTOK tiktok.com/@newkin.official
YOUTUBE youtube.com/@NewKin.official
