KARD has released their 1st full album Where To Now? (Part.2) : NOWHERE on July 28.
"Where do we head now?" The journey of KARD—a path defined by ceaseless questioning and drifting—finally drops anchor.
The perfect destination they had so desperately sought existed "nowhere" on any map. Yet, the moment they paused to catch their breath, that vague mirage blossomed into the most dazzling answer. The destination they ultimately reached was "NOW, HERE"—a place where they breathe in unison with those who have always stood by their side.
The terminus reached at the end of a long trajectory was not a silent stillness, but a massive, spectacular festival alive with the mingled joy of everyone present. Having halted their race after a mirage, KARD has poured the intense energy and deep, heartfelt emotion of this perfect moment entirely into this album.
All the moments we could only encounter because we had lost our way...
Amidst this exhilarating festival destined to be remembered forever, KARD’s most brilliant present burns bright.
Since debuting in 2017, KARD has been loved both domestically and internationally as a leading co-ed group, releasing hits such as 'Oh NaNa,' 'RUMOR,' 'Don't Recall,' and "ICKY." In their first full album after this time, there are 10 tracks including; the title track 'Back to Life,' 'Armor,' 'At Least,' 'Always,' and previously released solo tracks from each member.
'Back To Life' is a Moombahton-based dancehall track that offers a sophisticated reinterpretation of the signature tropical sound found in KARD’s early music. Heavy bass and woodwind sounds weave dynamically over upbeat synths, radiating vibrant energy. Like a refreshing oasis discovered in the pitch-black dark, KARD extends a comforting message, promising to be a place of solace whenever needed. That gesture swells into a powerful, collective sing-along, instilling the brilliant energy needed to step back out into the harsh world. It is a beautiful chronicle of salvation that only KARD can deliver.
The album marks the end of the group's nearly decade-long journey with DSP Media, however the members clarified that it is not the end of the group. Jiwoo calls the upcoming break "a comma rather than a period" —promising future reunions. Meanwhile, the "Now Here World Tour" starts in August.
